What's going on at BrightWave?

No, this blog has not disappeared but has taken a bit of a hiatus. We just have been extremely busy ensuring all of our clients maximize their ROI during these wild times (and not just survive) as well as growing BrightWave in the most strategic fashion possible.

Business is strong here at BrightWave. We have expanded our offerings into what we call "Digital Targeted Messaging Services" which include leveraging SMS, Social Networking and Voice while still delivering highly targeted and measurable messages for our clients to their customers and prospects. That has been exciting as our business is undergoing a major transformation and will continue to look a bit different in 2009 and beyond. What that means is we can offer more services and message delivery platforms to our clients, guided by a simple premise: digital targeted messaging can be extremely powerful and impact business goals if done properly and with permission.

Of course, BrightWave still is and always will be, an email marketing driven shop. We have many new clients (stay tuned for announcements) that we are very proud of. Our industry leadership hopefully has not slipped a notch. Stay tuned for a big iMedia In Focus piece and some features from friends like Mark Brownlow at EmailMarketingReports.com.

The book continues to open new doors and draw rave reviews.

What else is going on in our world? Check out The BrightWave Report and find out.