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Tuesday, September 11, 2007

How to decrease your email list

No, this isn't a post about what not to do. This is about a bold move by the folks at CBS Sportsline who want quality not quantity when it comes to their email program. Read about it in an article by Ken Magill for Direct that for some reason doesn't include his signature no hold barred approach but is still a good read.

Behind CBSSports.com’s Massive E-mail Cleanup

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