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Friday, August 15, 2008

Snooze Button for Your Inbox

On TechCrunch, I read about an interesting new service called Hit Me Later for consumers.

Essentially, it will resend any emails at a later time back to your inbox. Of course, this could have implications if adopted by an email marketer's subscribers.

Those 24 Hours Left or Last Chance To Register emails may not find their way to the desired inboxes of some subscribers well after the deadline. If subscribers snooze their emails for a few days or weeks would that have a major impact on how and when you send email campaigns?

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