Email, Digital Targeted Messaging & Interactive Marketing Musings, Thoughts & Links - Named A Top Email Marketing Blog by Email Marketing Reports

Thursday, May 18, 2006

Complex International Spam Laws

BrightWave Marketing just assisted a client with sorting through the new China CAN-SPAM like law. It is very vague and has some key points that are unclear on how they should be interpreted. Neverless, I don't think anyone wants the China government tracking them down.

This is a good example on why companies need to partner with strong and experienced Email Marketing services firms - not just for deployment and campaign management, but in a key strategic advisory services role.

Now back to your regularly scheduled programming.

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